Let's be honest, a lanyard is much more than just a strap to hang an ID card around your neck. Think of it as a powerful, wearable tool for security, branding, and networking. For businesses here in Australia, picking the right lanyard can completely change the game for an event, make workplace access a breeze, or even act as a walking advertisement for your brand.
Your Guide To Choosing The Right Lanyards
Welcome to your no-nonsense guide to custom lanyards, made specifically for Australian businesses. Whether you're putting on a huge conference in Sydney, kitting out your Melbourne team with secure IDs, or hunting for a killer promotional item for a national campaign, the lanyard you choose really does matter.
A well-thought-out lanyard isn't just a handy accessory; it says a lot about your organisation's professionalism and eye for detail. This guide is all about giving you clear, practical advice to help you pick the perfect type, material, and branding for whatever you need. We'll cover everything from the tough, budget-friendly polyester lanyards you see at big events to the sustainable, eco-friendly options that are becoming more popular across the country.
Key Considerations For Your Business
Before you get lost in the details of materials and attachments, take a step back and ask: what's the main job these lanyards need to do? Your answer will point you directly to the best choice.
- Brand Visibility: Are you planning to give these away as a promotional item? If so, you'll want vibrant colours and a crystal-clear logo. These lanyards become mini-billboards, carrying your brand name far beyond the initial event.
- Security and Access: Is their primary function to hold staff or student IDs? Durability and safety features, like a safety breakaway clip, should be at the top of your list. This is especially crucial in places like schools or hospitals.
- Event Management: Need a simple way to tell attendees, speakers, and staff apart at a conference? Using different colours or custom text for each group makes for a smooth, organised experience for everyone involved.
By nailing down these core functions first, you can make choices that deliver real results. We'll walk you through every step, so you can confidently order lanyards that not only look fantastic but also boost your brand and improve security. Many of these ideas are useful when selecting other marketing tools, and you can learn more about how to choose the right promotional products for any campaign.
Choosing The Best Lanyard Materials
The material of your lanyard is its core DNA. It dictates everything—how it feels around your neck, how well your logo prints, how long it will last, and what it’s going to cost. Getting this first step right is crucial for creating lanyards that actually do the job you need them to do.
Think of it like choosing the fabric for a company uniform. A cheap, scratchy material might save a few dollars upfront, but it’s uncomfortable and reflects poorly on your brand. A quality, comfortable fabric, on the other hand, feels professional and leaves a much better impression.
This flowchart gives you a quick visual on the key decisions you'll be making.

As you can see, the material you pick has a direct knock-on effect on the branding methods available. It’s the foundational decision, so let's walk through the most popular options here in Australia.
Standard Lanyard Materials
For most businesses, the choice boils down to two reliable workhorses: polyester and nylon. Each has its own strengths, depending on what you’re trying to achieve.
Flat Polyester Lanyards
This is the go-to, most common lanyard material out there for a reason—it’s cost-effective and built to last. It has a slightly ribbed texture that makes it incredibly durable, perfect for everyday use like staff ID cards or for handing out at large-scale events.
- Best For: Simple, bold logos using screen printing.
- Feel: Sturdy and functional, though not as smooth as nylon.
- Cost: The most budget-friendly option, especially for bulk orders.
Nylon Lanyards
Nylon is a definite step up in quality. It has a much smoother, shinier surface with a satin-like finish that just feels more premium. This silky texture is also fantastic for printing, allowing for more detailed and vibrant designs where logos and text really pop.
- Best For: Intricate, multi-coloured designs printed with dye-sublimation.
- Feel: Silky, smooth, and very comfortable against the skin.
- Cost: A little more than polyester, but the superior look is often worth it.
Premium and Specialty Materials
Sometimes, a lanyard needs to do more than just hold a card. When you want to make a statement or create a sense of prestige, it’s time to look at premium materials. These options are less about pure function and more about creating a memorable, tactile experience.
Woven Lanyards: For the ultimate in durability and a high-end feel, you can't go past woven. Instead of printing your design onto the surface, it’s stitched directly into the fabric—much like embroidery. This creates a classic, textured look that will never fade, peel, or rub off.
This method is ideal for simple text or bold logos and is a favourite for universities, government departments, and corporate brands that want a distinguished look. It’s a fantastic choice for any lanyard intended for long-term, daily use.
Of course, the material is just one part of the puzzle. For a broader look, check out our guide on the steps to choose the right promotional products for your brand.
The Rise of Sustainable Lanyard Options
Here in Australia, being environmentally responsible isn't just a nice-to-have; it's becoming a core business consideration. This is particularly true in the events industry, where the footprint of single-use items like lanyards is under the microscope.
When you think about the thousands of lanyards and plastic pouches used at conferences, the environmental cost adds up. This has sparked a major shift in the industry, and now more than 50% of new lanyards on the market are made from recycled or organic materials.
Two fantastic eco-friendly options have really taken the lead:
- Recycled PET Lanyards: Made from recycled plastic bottles (polyethylene terephthalate), these lanyards are a brilliant sustainable choice. They feel very similar to standard polyester but carry a powerful environmental message, showing your brand is serious about reducing waste.
- Bamboo Fibre Lanyards: As a fast-growing, biodegradable resource, bamboo creates lanyards that are exceptionally soft and comfortable to wear. They're also naturally hypoallergenic, making them a great option for organisations wanting to highlight their connection to nature and sustainability.
To help you decide at a glance, we've put together a simple comparison table.
Lanyard Material Comparison Guide
| Material | Best For Printing | Feel & Appearance | Durability | Cost Guide | Eco-Friendly? |
|---|---|---|---|---|---|
| Polyester | Screen printing simple logos | Sturdy, slightly ribbed texture | Very High | $ | No |
| Nylon | Dye-sublimation, full colour | Silky smooth, slight sheen | High | $$ | No |
| Woven | Embroidered text & logos | Premium, textured, classic | Extremely High | $$$ | No |
| Recycled PET | Screen printing or dye-sub | Similar to polyester | Very High | $$ | Yes |
| Bamboo Fibre | Screen printing | Very soft, natural, matte | Medium | $$ | Yes |
Ultimately, the best material depends entirely on your budget, your brand, and what you want the lanyard to say about your organisation. Whether you need a simple, functional workhorse or a soft, sustainable statement piece, there's a perfect option out there.
Selecting Lanyard Attachments And Safety Features

If the lanyard material is the body, then the attachments are its hands and feet—they’re what makes it do something. Getting the hardware right is a crucial step that directly impacts how convenient and functional the lanyard is for the person wearing it. After all, what good is a beautifully branded lanyard if the clip is flimsy or a hassle to use every day?
Think of the attachment as the final, critical connection. It has to be sturdy enough for its job, simple for someone to operate, and suited to whatever it's carrying, whether that's a simple plastic pouch, a bunch of keys, or a high-tech access card.
Let’s look at the most common options you’ll find in Australia.
Common Lanyard Attachments
You’ve probably seen dozens of different clips on lanyards without giving them a second thought. But each one has its own strengths and is built for a specific purpose.
- J-Hook: Simple, budget-friendly, and reliable. This is your classic hook, perfect for holding items with a round hole, like a basic ID card or a set of keys. It’s a solid, no-fuss choice for large events where you need thousands of units without breaking the bank.
- Lobster Claw (or Crab Claw): A step up in security and versatility. This spring-loaded clip often swivels 360 degrees, which stops an ID card from constantly flipping backwards. Its secure clasp makes it a go-to for corporate offices where staff use their IDs all day long.
- Bulldog Clip: This clip clamps onto the top of a plastic ID holder. Its biggest plus is that it keeps the ID facing forward, so names and photos are always visible. It's an excellent choice for conferences, trade shows, and networking events where clear identification is key.
Pro Tip: For ultimate convenience, think about adding a retractable badge reel. This lets people swipe or scan their access card without ever taking the lanyard off. It’s a game-changer for staff who are constantly moving through secure doors.
The Non-Negotiable Safety Feature
While attachments are all about function, one feature is purely about safety: the safety breakaway clip. This is a small plastic clasp, usually sitting at the back of the neck, designed to pop open automatically if the lanyard gets snagged or pulled hard.
You really can't overstate how important this is. In places with machinery or where people are physically active—think schools, hospitals, or construction sites—a lanyard can become a serious choking hazard. The breakaway clip completely removes that risk.
For many Australian workplaces, especially in education, healthcare, and manufacturing, ordering lanyards with a safety breakaway isn't just a good idea; it's often a mandatory workplace health and safety (WHS) requirement. Always check your environment to see if this feature is needed to keep your people safe and stay compliant.
Specialised and High-Performance Lanyards
In Australia, lanyards often do much more than just hold IDs. For specialised industries like construction and mining, fall arrest lanyards are critical pieces of safety equipment. They're built from high-strength materials and have energy absorbers to prevent serious injury from falls. This is a perfect example of how lanyard technology is evolving to meet very specific, high-stakes safety demands, driven by strict government regulations. You can find out more by reading the full research about the fall arrest lanyard market.
Choosing the right combination of clip and safety feature turns your lanyards from simple branded accessories into practical, safe, and genuinely useful tools for your organisation.
Mastering Custom Branding And Printing
Let’s be honest, a lanyard is more than just a strap for holding an ID card. It’s a mini-billboard hanging around someone’s neck, and a fantastic opportunity to get your brand seen. Choosing the right printing technique is what elevates a basic lanyard into a professional marketing tool. The method you pick determines the final look, feel, and how well your design holds up over time.
Here in Australia, you’ve basically got three main ways to get your logo onto a lanyard. Each has its own strengths, depending on your design, the material you’ve chosen, and of course, your budget. Getting this choice right is the key to creating something that looks sharp and genuinely represents your brand. A well-branded lanyard can also be a key part of your event strategy; it's worth taking a moment to explore various brand activation ideas where they can make a real impact.

Dye-Sublimation For Full-Colour Designs
Think of dye-sublimation as the high-definition, photo-quality option for lanyards. It’s a clever process where heat is used to infuse ink right into the fabric fibres. The result is a completely smooth, permanent, and incredibly detailed finish.
Because the ink literally becomes part of the material, you never have to worry about the design cracking, peeling, or fading away. This makes it the absolute best choice for complex, full-colour artwork—we’re talking photographic images, colour gradients, and intricate patterns that need to run from one edge of the lanyard to the other.
- Best Suited For: Smooth polyester or nylon materials.
- Artwork: Perfect for complex logos, gradients, and photo-quality images.
- Result: A vibrant, durable, and premium-feeling lanyard with a totally smooth surface.
Screen Printing For Bold Logos
Screen printing is the classic, workhorse method for branding lanyards. It works by pushing ink through a fine mesh screen onto the fabric, one colour at a time. This gives you a slightly raised, tactile print that sits on top of the material, which you can feel with your fingertips.
It’s a very budget-friendly way to go, especially when you’re ordering in bulk and your design is fairly simple. If your logo is just one or two solid colours and you want a strong, clear message without any fuss, screen printing is a brilliant, cost-effective choice.
- Best Suited For: Flat polyester, bamboo, and recycled PET lanyards.
- Artwork: Ideal for simple text and logos with 1-3 distinct colours.
- Result: A crisp, bold, and economical print that really stands out.
A quick heads-up on artwork: your supplier will almost always ask for a vector file. This is crucial because it allows your logo to be resized perfectly without getting blurry or pixelated. If this is new territory for you, it's worth checking out a quick guide to avoid any hold-ups. For more details, check out our guide on artwork submission tips for beginners.
Woven For A Premium Finish
For that top-shelf, classic feel and unbeatable durability, woven lanyards are in a league of their own. With this method, your logo or text isn't printed on top of the fabric at all—it's stitched directly into the lanyard, a bit like embroidery.
This creates a really distinguished, textured look that just feels high-quality and professional. And because the design is physically part of the lanyard’s structure, it’s impossible for it to ever wear off or fade. This makes woven lanyards the number one choice for things like staff IDs that need to last for years of daily use.
- Best Suited For: Simple, bold text or stylised logos.
- Artwork: Best for designs without super-fine details, as the stitching can’t replicate complex shapes.
- Result: An elegant, incredibly durable lanyard with a premium, professional appearance.
How To Order Custom Lanyards In Australia
Ordering custom lanyards in Australia is pretty simple once you know what to expect. Getting the key details right from the start saves you a world of headaches, prevents costly mistakes, and makes sure the lanyards that arrive are exactly what you had in mind. Think of it as a quick checklist to get you from concept to delivery day without any drama.
Let's walk through the essential stages to make your order smooth and successful.
Figure Out Your Order Quantity
The first thing any supplier will ask is, "So, how many do you need?" Your order quantity is the single biggest factor affecting the price per unit. Just like with most custom-made products, the more you order, the cheaper each lanyard becomes. That's because the setup costs for printing and assembly get spread out over a larger batch.
For instance, ordering 500 lanyards will give you a much better price per piece than ordering just 100. Before you even ask for a quote, try to lock down a firm number based on your expected event attendees, staff count, or promotional giveaway goals. This helps us give you the most accurate pricing right off the bat.
Plan Your Timeline and Allow for Lead Times
Whatever you do, don't leave your lanyards until the last minute! The whole process has a few moving parts – getting the artwork right, the actual printing, assembly, and finally, shipping. Nailing down a realistic timeline is your secret weapon for a stress-free experience.
Here’s a rough guide to help you plan:
- Production Time: For most custom lanyards here in Australia, you're looking at about 10-15 business days once you've signed off on the final artwork.
- Shipping Time: Factor in another 2-5 business days for delivery, depending on where you are.
- Artwork & Proofing: It’s smart to allow at least 2-3 days for any back-and-forth on the design proof to get it perfect.
To be on the safe side, aim to place your order at least three to four weeks before you need the lanyards. This buffer is a lifesaver if there are any unexpected hiccups and ensures you aren't in a panic right before your event.
Prepare Your Artwork and Approve the Proof
This is where the magic happens and your idea starts to look like a real thing. Providing the right kind of artwork file is non-negotiable for a crisp, professional print. We'll almost always need a vector file—that means an .AI, .EPS, or sometimes a high-resolution .PDF. These files let us scale your logo up or down without it turning into a blurry mess.
Once you’ve sent your artwork over, we’ll send back a digital proof. This is basically a digital snapshot of what your finished lanyard will look like. It will show you:
- The exact placement of your logo or design
- The colours (we use the Pantone Matching System or PMS codes to get this spot on)
- Your chosen material, width, and attachments
Take your time with this step. Seriously, double-check every single detail on that proof. This is your last chance to spot a typo or request a change before we hit "go" on production. Once you give your approval, the order is locked in. To get a better handle on the technical side, you can explore our guide on custom printing options.
The demand for custom lanyards is definitely on the rise. The Australian market is set to grow by around 7.7% each year for the next few years, which is even faster than the global average. This just shows how much local businesses rely on branded items for events, corporate IDs, and promotions. You can check out more insights on the growing Australian lanyards market on cognitivemarketresearch.com.
4. Smart Ways to Use Your Lanyards
Let's be honest, a lanyard is more than just a strap for holding a plastic card. Think of it as a tool. When you choose the right one for the job, it stops being a simple accessory and starts working for your organisation. The trick is to match the lanyard’s design, material, and features to what you actually want to achieve with it.
After all, the needs across Australia are incredibly diverse. A lanyard that’s perfect for a massive trade show in Sydney would feel out of place in a corporate office in Perth. And what works for schoolyard safety in Brisbane definitely won’t cut it as a cool promotional giveaway.
Let’s break down how to use them smartly in different settings.
In the Office: Security and Team Identity
In any corporate setting, lanyards are your first line of defence for security. They keep ID cards visible and handy, making it easy for security and colleagues to see at a glance who should be there. It’s a simple visual check that adds a crucial layer of safety to your workplace.
But they do more than that. When every employee is wearing a lanyard with the company logo and colours, it builds a subtle but powerful sense of team unity. It’s one of those small details that reinforces a shared identity and makes the whole place feel more professional and put-together. For the daily grind, you need something that lasts, so woven or dye-sublimated lanyards are a solid choice here.
At Events: Networking and Sponsorship
At conferences, trade shows, and big events, lanyards become networking gold. You can instantly streamline interactions by colour-coding them for different groups – think one colour for attendees, another for speakers, and a third for exhibitors. It’s a simple but brilliant way to help people find who they’re looking for and kickstart valuable conversations.
They also offer up some prime advertising real estate. Imagine offering a major sponsor the chance to put their logo around the neck of every single attendee. That’s a high-impact sponsorship package right there. For events, visibility is everything, so go for a bright, bold dye-sublimated lanyard that gets your event branding and sponsor logos noticed from across the hall.
In Schools: Keeping Students and Staff Safe
When it comes to schools and universities, lanyards are all about safety. They’re a simple, effective way to make sure every student and staff member on campus is identifiable, which is vital for managing access and handling any emergencies. Having IDs clearly displayed is just fundamental to maintaining a secure environment for learning.
In an educational setting, the safety breakaway clip isn't just a nice-to-have – it's an absolute must. This clever feature ensures the lanyard snaps apart if it gets snagged on playground equipment or in a science lab, preventing a serious choking hazard. Many Australian schools now have this as a mandatory safety requirement.
As Giveaways: Memorable Promotional Merch
As a promotional item, not much can beat the low cost and high visibility of a custom lanyard. People don't just throw them away; they use them long after your event is over for their keys, USB sticks, or even their own work ID. Suddenly, every person who took one becomes a walking advertisement for your brand.
The key is to create something people genuinely want to wear. A soft material like nylon or bamboo fibre combined with a sharp, eye-catching design makes all the difference. A well-thought-out promotional lanyard acts as a practical, constant reminder of your business, giving you a fantastic return on a small investment.
Lanyard Application Cheat Sheet
To make the decision-making process a little easier, we've put together a quick reference guide. Think of this table as your cheat sheet for matching the right lanyard to the right job.
| Use Case | Recommended Material | Recommended Printing | Key Attachment/Feature |
|---|---|---|---|
| Corporate ID | Woven or Nylon | Woven or Dye-Sublimation | Retractable Badge Reel |
| Event Attendee | Polyester or Nylon | Dye-Sublimation | Bulldog Clip |
| School Student | Polyester or Recycled PET | Screen Printing | Safety Breakaway Clip |
| Promotional Item | Bamboo Fibre or Nylon | Dye-Sublimation | J-Hook or Lobster Claw |
Choosing the right combination ensures your lanyards don't just look good, but they also perform exactly as you need them to.
Your Lanyard Questions, Answered
Even after covering the basics, a few practical questions often pop up. Let's tackle some of the most common queries we get from Australian businesses to make sure you're completely ready to place your order.
What’s the Smallest Order I Can Place for Custom Lanyards?
Most suppliers in Australia will have a minimum order quantity, or MOQ, which is typically around 50 to 100 lanyards.
Why the minimum? Setting up the machinery and design for a custom print job has fixed costs, so producing just a handful of lanyards isn't very cost-effective. Ordering in larger batches is what brings the per-unit price down. It's always a good idea to check the MOQ with your supplier before you get too far down the track with your design.
What Kind of Artwork File Do I Need to Supply?
To get that sharp, professional look, your supplier will almost always need a vector file. Think formats like .AI (Adobe Illustrator), .EPS, or a high-resolution .PDF.
So, what makes a vector file so special? Unlike a standard JPEG or PNG, which is made of pixels, a vector file is created with mathematical paths. This means your logo can be stretched to fit a billboard or shrunk for a pen without losing a single bit of quality. Using a pixel-based file, on the other hand, often leads to a blurry, pixelated finish that just doesn't look the part.
A crisp, professional print begins with the right file. Handing over a vector file is the best way to guarantee your lanyards look fantastic and do your brand justice.
How Long Will My Custom Lanyards Actually Last?
The durability of your lanyards really comes down to the material and how your design is applied.
- Woven Lanyards: These are the marathon runners of the lanyard world. Because the design is literally stitched into the fabric, it can't peel, fade, or rub off. They're perfect for everyday use, like staff ID cards that see action for years.
- Dye-Sublimated Lanyards: Another incredibly durable choice. The ink becomes part of the fabric itself, so the design won't crack or wear away. It’s a great option for complex, full-colour designs that need to stay vibrant.
- Screen-Printed Lanyards: These are a solid, reliable choice for general use. The print is layered on top of the material, and while it holds up well, it might show some wear and tear after a few years of really rough handling.
If you need something that will look great for years to come, you can't go wrong with woven or dye-sublimated lanyards. For more tips on getting started, check out our guide on how to order promotional products.
Ready to create lanyards that make a statement? The expert team at Simply Merchandise is here to help you through every step, from design to delivery. Get a fast quote on your custom lanyards today!
