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Australia Day Merchandise

Crackin’ Branded Merchandise Ideas to Shine This Australia Day

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 Crackin’ Ways to Use Branded Merchandise This Australia Day!

 

G’day, legends! With Australia Day just around the corner, it’s time to fire up the barbie, dust off your thongs, and prep for some fair dinkum fun. Whether you’re hosting a backyard bash, hitting the beach, or sponsoring a local event, branded merchandise is the ultimate way to make your mark. From stubby coolers to stylish hats, these products don’t just scream Aussie spirit—they also help your brand stand out like a galah in a gumtree.

 

So, grab a snag, settle in, and let’s yak about why branded merchandise is your best mate this Australia Day.

 

Why Branded Merchandise is a Ripper Choice for Australia Day

 

Branded merchandise isn’t just about slapping a logo on a product—it’s about creating memorable, practical items that get people talking. Here’s why it works a treat:

  1. Bloody Big Visibility: Products like T-shirts and banners grab attention at events and in public spaces.

  2. Long-Lasting Impact: Quality items like reusable water bottles or picnic blankets keep your brand in the limelight long after the day’s festivities.

  3. Good Vibes Only: Aussies love freebies, especially when they’re fun and useful.

  4. Cost-Effective Marketing: Once the merch is out there, it keeps promoting your brand without any extra effort.

 

Top Branded Merchandise Ideas for Australia Day

 

Australia Day is the ultimate opportunity for businesses to engage with customers through fun, practical, and memorable branded merchandise. Here’s a rundown of the best products to elevate your marketing and how to make them work for you.

 

1.  Personalised Stubby Holders: Keep Bevvies Cool and Your Brand Hot


Nothing says “Aussie summer” like a cold bevvy in a stubby cooler. These little legends, featuring your logo or an iconic Aussie slogan, are practical, portable, and unforgettable.


 
How to Use Them:

·     Hand them out at local BBQs, festivals, or community events.

·     Offer them as freebies with purchases leading up to Australia Day.

·     Run a social media contest where winners score branded stubby coolers.

 

Why They Work:

personalised Stubby coolers are durable and get reused over and over, keeping your branding front and centre every time someone cracks open a cold one.

 

Branding Options:

·     Sublimation: Ideal for bright, full-colour designs that pop.

 

Personalised stubby holders

 

2.  Custom Printed Hats and Promotional Sunglasses: Keep Aussies Sun-Smart

 

From bucket hats to trendy sunnies, sun-smart merch is a crowd-pleaser during the summer heat. Keep customers cool, stylish, and showcasing your brand.

 

How to Use Them:

·     Hand out hats and sunnies at outdoor events, beaches, or festivals.

·     Gift them to employees to wear during Australia Day, turning them into mobile ambassadors.

·     Offer limited-edition sets with purchases over a set amount.

 

Pro Tip:

Use classic Aussie colours—green, gold, or blue—for maximum impact.

 

Branding Options:

·     Embroidery: Adds a premium, long-lasting touch to hats.

·     Sublimation: Perfect for colourful, edge-to-edge designs on hats.

·     Screen Printing: For bold logos on hats and sunglasses.

·     Pad Printing: Perfect for clean, sharp branding on sunglasses.

 

Custom printed hats

 

Promotional sunglasses

3.  Customised Aprons and Promotional Picnic Blankets: Practical Promotions

 

Aussie Day BBQs and picnics are iconic, making aprons and blankets the perfect branded goodies. These practical items get plenty of use, putting your business at the heart of every gathering.

 

How to Use Them:

·     Kit out event staff with branded aprons.

·     Offer picnic blankets in exclusive giveaways or loyalty rewards.

·     Sponsor BBQ competitions and deck out participants with your gear.

·     Brand aprons with fun slogans like “Grill Master” or “Cheers, Mate!”

 

Why They Work:

Practical and high-quality, these products are used repeatedly, giving your brand extended visibility.

 

Branding Options:

·     Embroidery: Adds a premium touch to aprons and blankets.

·     Sublimation Printing: Ideal for large, colourful designs on picnic blankets.

·     Screen Printing: Great for bold, single-colour logos.

 

Customised aprons
Promotional picnic blankets

4.  Custom Made Flags and Banners: Big Impact, Bold Branding

 

Decorate your events and storefronts with branded flags and pull-up banners that demand attention.

 

How to Use Them:

·     Display branded flags at community festivals or parades.

·     Use pull-up banners to highlight Aussie Day deals at your store.

·     Include QR codes on banners for instant access to your promotions or website.

 

Why They Work:

Branded Flags for Events and pull- up banners are impossible to miss—they’re bold, proud, and make a huge visual impact.

 

Branding Options:

·     Sublimation: Ideal for vibrant, detailed flag designs.

·     Screen Printing: Ideal for bold logos and text on banners.

·     Digital Printing: Perfect for high-res pull-up banner graphics.

 

Custom made flags

Pull-up banners

5.  Branded Water Bottles: Hydrate Your Audience and Brand

 

Reusable water bottles are eco-friendly and super handy for summer events, making them a thoughtful giveaway that puts your brand in the spotlight.

 

How to Use Them:

·     Hand them out at outdoor events where staying hydrated is key.

·     Partner with local gyms or sports events to distribute branded bottles.

·     Bundle them in gift bags with other promotional products.

·     Add cheeky Aussie phrases like “Stay Cool, Straya!”

 

Why They Work:

Aussies value sustainability, and water bottles align your brand with eco-friendly practices.

 

Branding Options:

·     Laser Engraving: Offers a sleek, professional and durable finish.

·     Screen Printing: Great for bold, eye-catching logos.

·     Sublimation Printing: Perfect for vibrant, full-colour designs.

 

Branded water bottles


6.  Aussie-Themed Activity Packs: Keep the Kids Busy

 

Give families something to remember with activity packs for the little ones. Fill them with customised colouring sets, branded crayons, custom printed stickers, and promotional temporary tattoos featuring Aussie icons.

 

How to Use Them:

·     Hand them out at family-friendly events.

·     Partner with schools or childcare centres to distribute branded packs.

·     Bundle them with kids’ meals at restaurants for a “kids eat free” promotion.

 

Why They Work:

Kids love the fun, and parents will appreciate the thoughtfulness, keeping your brand on their radar.

 

Branding Options:

·     Pad Printing: Cost-effective for logos on items like crayons.

·     Sublimation: Great for creating vibrant colouring book covers.

 

Branded crayons

 

7.  Custom T-Shirts: The Aussie Staple

 

A good T-shirt is a timeless classic that doubles as a walking billboard for your brand.

 

How to Use Them:

·     Hand them out at parades or festivals.

·     Create limited-edition designs exclusive to Australia Day.

·     Uniform your team in matching shirts for a polished, professional look.

 

Why They’re Bonza:

Everyone loves a free T-shirt, and they’ll keep wearing it long after the day’s festivities.

 

Branding Options:

·     Screen Printing: Great for bold, colourful logos.

·     Embroidery: Adds a premium, long-lasting finish for a polished look.

·     Direct-to-Garment (DTG): Perfect for detailed or multi-coloured logos.

 

Custom T-shirts

 

8. Branded Beach Towels: Soak Up the Sun and Attention

 

Make a splash with branded beach towels that are as practical as they are eye-catching.

 

How to Use Them:

·     Hand them out at beach events or surf competitions.

·     Include them in VIP gift packs.

·     Run social media competitions where winners snag a branded towel.

 

Why They’re Struthing Awesome:

Towels offer a huge branding area and get plenty of use, making them a long-lasting marketing tool.

 

Branding Options:

·     Sublimation: For vibrant, full-colour designs.

·     Embroidery: Adds a premium touch to your logo.

 

Branded beach towels

 

9. Custom Printed Drawstring Bags: Lightweight Legends

 

These versatile bags are perfect for carrying essentials while showcasing your brand.

 

How to Use Them:

·     Fill them with promotional goodies like stubby coolers and water bottles.

·     Hand them out as freebies at community events or markets.

·     Offer them as a gift-with-purchase item.

 

Why They’re Fair Dinkum Great:

They are reusable, practical, and offer a large branding area to showcase your logo.

 

Branding Options:

·     Screen Printing: Ideal for simple, bold designs.

·     Sublimation: For colourful, intricate patterns.

 

Custom printed drawstring bags

  

10. Customised Badges: Small Size, Big Impact

 

These collectable little gems pack a big branding punch despite their size.

 

How to Use Them:

·     Hand them out at events or include them in activity packs.

·     Create themed sets featuring Aussie icons like koalas or kangaroos.

·     Use them as fun rewards for competitions.

 

Why They’re a Hoot:

Affordable and fun, badges are keepsakes that carry your brand into the future.

 

Branding Options:

·     Digital Printing: For detailed, multi-coloured designs.

·     Pad Printing: Ideal for simple logos and text.


Customised badges


How to Maximise Branded Merchandise for Your Business

 

1.   Sponsor Local Events: Partner with community celebrations by providing branded items like T-shirts, badges, and drawstring bags.

2.   Exclusive Promotions: Run gift-with-purchase campaigns or loyalty rewards featuring Australia Day-themed merchandise.

3.   Social Media Campaigns: Host photo contests or offer giveaways to customers who share your branded products online.

4.   Engage Your Team: Deck out employees in branded apparel to turn them into walking ambassadors.

 

Final Thoughts: Shine Bright This Australia Day with Branded Merchandise

 

Australia Day is a fantastic opportunity to connect with your audience and elevate your brand with creative and memorable merchandise. Whether you choose stubby coolers, beach towels, or flags, branded products ensure your business stands out in the festivities.

 

Why Choose Simply Merchandise?

 

With over 25 years of experience, Simply Merchandise is Australia’s go-to source for custom promotional products. Here’s why businesses love us:

·     Guaranteed Lowest Prices

·     Tailored Custom Designs

·     Loyalty Rewards Program

·     100% Australian Owned and Operated

 

FAQs About Branded Merchandise for Australia Day

 

1. Why should I invest in branded merchandise for Australia Day?

Branded merchandise is a cost-effective marketing strategy that boosts brand visibility and customer engagement. It’s especially powerful on Australia Day when people gather for community events, celebrations, and outdoor activities. Products like stubby coolers, hats, and T-shirts are practical and leave a lasting impression, keeping your brand top-of-mind long after the festivities end.

 

2. What are the most popular branded merchandise items for Australia Day?

The best-sellers include:

·     Personalised Stubby Coolers: Perfect for summer BBQs and beach outings.

·     Custom T-Shirts: Timeless and versatile for any event.

·     Branded Hats and Sunglasses: Practical giveaways that promote sun safety.

·     Picnic Blankets: Ideal for outdoor gatherings and long-term branding.

·     Reusable Water Bottles: Eco-friendly and widely appreciated.

 

3. How can I use branded merchandise to promote my business on Australia Day?

Here are some ideas:

·     Sponsor local events and distribute branded items like flags or T-shirts.

·     Offer exclusive promotions, such as “Spend $50 and receive a free gift.”

·     Run a social media contest encouraging customers to share photos with your branded products.

·     Equip your team with branded apparel to create a professional and unified look.

 

4. What branding options are available for merchandise?

We offer a range of customisation techniques to suit your needs, including (but not limited to):

·     Sublimation Printing: Perfect for vibrant, full-colour designs.

·     Embroidery: A premium option for hats, aprons, and towels.

·     Screen Printing: Ideal for bold and simple logos on T-shirts, bags, and flags.

·     Laser Engraving: A sleek and durable finish for metal or glass items like water bottles.

 

5. How far in advance should I order branded merchandise?

We recommend placing your order at least 2-4 weeks before Australia Day to allow time for customisation and delivery. If you’re on a tight deadline, contact us—we specialise in meeting urgent orders and will do our best to accommodate your timeline.

 

6. Can I customise Australia Day merchandise with my brand’s colours and logo?

Absolutely! We provide full customisation options, allowing you to incorporate your logo, tagline, or brand colours into your merchandise. From vibrant Aussie-inspired designs to minimalist branding, we’ll tailor each product to meet your vision.

 

7. Are there eco-friendly options for Australia Day promotional products?

Yes! We offer a variety of sustainable merchandise, including reusable water bottles, tote bags, and eco-friendly picnic blankets. These items align your brand with environmentally conscious values, which resonate with many customers today.

 

8. Can small businesses benefit from branded merchandise on Australia Day?

Definitely! Branded merchandise isn’t just for big companies. Small businesses can make a huge impact by distributing practical, memorable items. Whether it’s sponsoring a local event or running exclusive promotions, branded products help you build strong community connections and boost brand awareness.

 

9. How much does branded merchandise for Australia Day cost?

The cost varies depending on the type of product, quantity, and customisation method. At Simply Merchandise, we guarantee the lowest prices while maintaining top-notch quality. Contact us for a tailored quote based on your needs.

 

10. How do I get started with ordering branded merchandise?

It’s simple! Reach out to Simply Merchandise by calling or visiting our website. Our expert team will guide you through the process, from selecting the best products to designing custom branding that suits your business.

 

Contact Simply Merchandise today to gear up for Australia Day!

Make your Australia Day marketing unforgettable with Simply Merchandise. Contact us now to create top-quality branded merchandise that helps your business shine. Let’s make this Australia Day a ripper success!

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